Past live session
How Courses Get Built
Michel Stevens took one real module from CXM Professional and rebuilt it live: what the data said, what he changed and why.
This live session took place on August 13, 2026.
Every CXM Academy module follows the same loop: discovery first, then the framework, then applying it to a real case. We call it the Learn Loop. The session showed that loop at work on one module of CXM Professional.
Want the result? The finished course is online.