{"id":8,"date":"2026-10-15T11:54:44","date_gmt":"2026-10-15T09:54:44","guid":{"rendered":"https:\/\/new.cxm.academy\/en-ae\/courses-teams\/"},"modified":"2026-11-01T01:00:13","modified_gmt":"2026-11-01T00:00:13","slug":"courses-teams","status":"publish","type":"page","link":"https:\/\/www.cxm.academy\/en-ae\/courses-teams\/","title":{"rendered":"For organizations"},"content":{"rendered":"\n<section class=\"wp-block-group alignfull cxm-v6 cxm-v6-hero cxm-v6-hero-full has-soft-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n\n<div class=\"wp-block-group alignwide cxm-wrap is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group cxm-v6-hero-grid is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group cxm-v6-hero-text is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"cxm-v6-eyebrow wp-block-paragraph\">For organizations<\/p>\n\n\n<h1 class=\"wp-block-heading cxm-v6-h1\">One customer language, across every team, country and branch<\/h1>\n\n\n<p class=\"cxm-v6-lede wp-block-paragraph\">CXM Foundations, Interaction by Design and private team training give your whole organization the same way of thinking about customers, with examples from their own market and their own work.<\/p>\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n\n<div class=\"wp-block-button cxm-v6-btn-navy\"><a class=\"wp-block-button__link wp-element-button\" href=\"#quote\">Request a quote<\/a><\/div>\n\n\n<div class=\"wp-block-button is-style-outline is-style-outline--1\"><a class=\"wp-block-button__link wp-element-button\" href=\"#programs\">See the programs<\/a><\/div>\n\n<\/div>\n\n<\/div>\n\n\n<figure class=\"wp-block-image size-full cxm-v6-hero-bg\"><img decoding=\"async\" fetchpriority=\"high\" srcset=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/v6-hero-orgs-1000.webp 1000w, \/wp-content\/themes\/cxm-academy\/assets\/images\/v6-hero-orgs.webp 2000w\" sizes=\"(min-width: 961px) 68vw, 100vw\" width=\"2000\" height=\"1333\" src=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/v6-hero-orgs.jpg\" alt=\"A facilitator at a flip chart with a team working together in a sunny room\"\/><\/figure>\n\n<\/div>\n\n<\/div>\n\n<\/section>\n\n\n<section class=\"wp-block-group alignfull cxm-v6 cxm-v6-clients has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n\n<div class=\"wp-block-group alignwide cxm-wrap is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"cxm-v6-count wp-block-paragraph\"><strong>14,500<\/strong> courses delivered, trusted by<\/p>\n\n\n<div class=\"wp-block-group cxm-logos cxm-logos-n10 cxm-v6-orgs-logos is-layout-flow wp-block-group-is-layout-flow\">\n\n<figure class=\"wp-block-image size-full cxm-logo cxm-logo-mcdonalds\"><img srcset=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/client-mcdonalds.webp 1x\" width=\"84\" height=\"73\" decoding=\"async\" src=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/client-mcdonalds.png\" alt=\"McDonald's\"\/><\/figure>\n\n\n<figure class=\"wp-block-image size-full cxm-logo cxm-logo-mercedes-benz\"><img srcset=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/client-mercedes-benz.webp 1x\" width=\"300\" height=\"75\" decoding=\"async\" src=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/client-mercedes-benz.png\" alt=\"Mercedes-Benz\"\/><\/figure>\n\n\n<figure class=\"wp-block-image size-full cxm-logo cxm-logo-allianz\"><img srcset=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/client-allianz.webp 1x\" width=\"212\" height=\"54\" decoding=\"async\" src=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/client-allianz.png\" alt=\"Allianz\"\/><\/figure>\n\n\n<figure class=\"wp-block-image size-full cxm-logo cxm-logo-booking-com\"><img srcset=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/client-booking-com.webp 1x\" width=\"238\" height=\"40\" decoding=\"async\" src=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/client-booking-com.png\" alt=\"Booking.com\"\/><\/figure>\n\n\n<figure class=\"wp-block-image size-full cxm-logo cxm-logo-engie\"><img srcset=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/client-engie.webp 1x\" width=\"174\" height=\"62\" decoding=\"async\" src=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/client-engie.png\" alt=\"ENGIE\"\/><\/figure>\n\n\n<figure class=\"wp-block-image size-full cxm-logo cxm-logo-sky\"><img srcset=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/client-sky.webp 1x\" width=\"110\" height=\"69\" decoding=\"async\" src=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/client-sky.png\" alt=\"Sky\"\/><\/figure>\n\n\n<figure class=\"wp-block-image size-full cxm-logo cxm-logo-liberty-global\"><img srcset=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/client-liberty-global.webp 1x\" width=\"96\" height=\"108\" decoding=\"async\" src=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/client-liberty-global.png\" alt=\"Liberty Global\"\/><\/figure>\n\n\n<figure class=\"wp-block-image size-full cxm-logo cxm-logo-adcb\"><img srcset=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/client-adcb.webp 1x\" width=\"208\" height=\"63\" decoding=\"async\" src=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/client-adcb.png\" alt=\"ADCB\"\/><\/figure>\n\n\n<figure class=\"wp-block-image size-full cxm-logo cxm-logo-bdo\"><img srcset=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/client-bdo.webp 1x\" width=\"146\" height=\"56\" decoding=\"async\" src=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/client-bdo.png\" alt=\"BDO\"\/><\/figure>\n\n\n<figure class=\"wp-block-image size-full cxm-logo cxm-logo-pmi\"><img srcset=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/client-pmi.webp 1x\" width=\"202\" height=\"61\" decoding=\"async\" src=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/client-pmi.png\" alt=\"Project Management Institute\"\/><\/figure>\n\n<\/div>\n\n<\/div>\n\n<\/section>\n\n\n<section id=\"programs\" class=\"wp-block-group alignfull cxm-v6 cxm-v6-programs-band has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n\n<div class=\"wp-block-group alignwide cxm-wrap is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group cxm-v6-head is-layout-flow wp-block-group-is-layout-flow\">\n\n<h2 class=\"wp-block-heading\">Three ways to train your organization<\/h2>\n\n\n<p class=\"cxm-v6-intro wp-block-paragraph\">Each one starts with a short conversation to fit the program to your people, and ends with one proposal and one price.<\/p>\n\n<\/div>\n\n\n<div class=\"wp-block-group cxm-v6-g3 cxm-v6-programs is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group cxm-v6-card is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group cxm-v6-tags is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"cxm-v6-tag wp-block-paragraph\">Whole organization<\/p>\n\n<\/div>\n\n\n<figure class=\"wp-block-image size-full cxm-v6-media\"><img srcset=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/v6-card-foundations.webp 1x\" width=\"800\" height=\"450\" decoding=\"async\" src=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/v6-card-foundations.jpg\" alt=\"Colleagues from different departments working together on a CX exercise\"\/><\/figure>\n\n\n<h3 class=\"wp-block-heading\">CXM Foundations<\/h3>\n\n\n<p class=\"cxm-v6-body wp-block-paragraph\">One shared customer language for everyone who touches the customer, from the frontline to finance, IT and logistics. Four online modules built from learn loops: people commit to an answer on a real situation first, then get the theory and apply it.<\/p>\n\n\n<p class=\"cxm-v6-who wp-block-paragraph\"><strong>What you get:<\/strong> a knowledge check and a certificate for every learner, and a reporting view for managers.<\/p>\n\n\n<div class=\"wp-block-group cxm-v6-card-foot is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group cxm-v6-chips is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"cxm-v6-chip wp-block-paragraph\">Online<\/p>\n\n\n<p class=\"cxm-v6-chip wp-block-paragraph\">Classroom<\/p>\n\n<\/div>\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/en-ae\/course\/cxm-foundations-ae-en\/\">See CXM Foundations<\/a><\/div>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n\n<div class=\"wp-block-group cxm-v6-card cxm-if-ibd is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group cxm-v6-tags is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"cxm-v6-tag wp-block-paragraph\">Frontline teams<\/p>\n\n<\/div>\n\n\n<figure class=\"wp-block-image size-full cxm-v6-media\"><img srcset=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/v6-card-ibd.webp 1x\" width=\"800\" height=\"450\" decoding=\"async\" src=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/v6-card-ibd.jpg\" alt=\"Dimitri Jamb\u00e9 coaching a frontline team\"\/><\/figure>\n\n\n<h3 class=\"wp-block-heading\">Interaction by Design<\/h3>\n\n\n<p class=\"cxm-v6-body wp-block-paragraph\">Great service in every branch, by design. Your frontline, their managers and leadership work to one standard, built on the six moments of every customer conversation.<\/p>\n\n\n<p class=\"cxm-v6-who wp-block-paragraph\"><strong>How it works:<\/strong> we define great down to the details, give managers a coaching framework, adjust the KPIs that pull against it and certify your own coaches to keep it going.<\/p>\n\n\n<div class=\"wp-block-group cxm-v6-card-foot is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group cxm-v6-chips is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"cxm-v6-chip wp-block-paragraph\">Classroom<\/p>\n\n<\/div>\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/course\/interaction-by-design\/\" hreflang=\"en\">See Interaction by Design<\/a><\/div>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n\n<div class=\"wp-block-group cxm-v6-card is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group cxm-v6-tags is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"cxm-v6-tag wp-block-paragraph\">One team<\/p>\n\n<\/div>\n\n\n<figure class=\"wp-block-image size-full cxm-v6-media\"><img srcset=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/v6-card-professional.webp 1x\" width=\"800\" height=\"450\" decoding=\"async\" src=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/v6-card-professional.jpg\" alt=\"A smiling CX manager during a CXM Professional class\"\/><\/figure>\n\n\n<h3 class=\"wp-block-heading\">Private team training<\/h3>\n\n\n<p class=\"cxm-v6-body wp-block-paragraph\">A classroom for your team only, on your dates. CXM Professional, a CXM Skills course such as Journey Mapping or Personalization, or a program we build for you.<\/p>\n\n\n<p class=\"cxm-v6-who wp-block-paragraph\"><strong>Built around your work:<\/strong> we work on your own cases, so the team practices on its own customers.<\/p>\n\n\n<div class=\"wp-block-group cxm-v6-card-foot is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group cxm-v6-chips is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"cxm-v6-chip wp-block-paragraph\">Classroom<\/p>\n\n<\/div>\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"#quote\">Request a quote<\/a><\/div>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/section>\n\n\n<section id=\"local\" class=\"wp-block-group alignfull cxm-v6 cxm-v6-local cxm-v6-local-orgs has-navy-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n\n<div class=\"wp-block-group alignwide cxm-wrap is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group cxm-v6-head is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"cxm-v6-eyebrow wp-block-paragraph\">One language, local examples<\/p>\n\n\n<h2 class=\"wp-block-heading\">The same standard in every country, with examples your people know<\/h2>\n\n\n<p class=\"cxm-v6-intro wp-block-paragraph\">What works in Amsterdam doesn't always work in Riyadh. So the method stays the same, and the examples come from your people's own market.<\/p>\n\n<\/div>\n\n\n<div class=\"wp-block-group cxm-v6-example cxm-v6-example-wide is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group cxm-v6-stack is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"cxm-v6-tag wp-block-paragraph\">Example<\/p>\n\n\n<h3 class=\"wp-block-heading\">One framework, three markets<\/h3>\n\n\n<p class=\"cxm-v6-muted wp-block-paragraph\">Our framework is the same everywhere, but people learn it in their own language, with cases, brands and situations from their own market. This is one slide from module 1 of CXM Foundations, in three editions.<\/p>\n\n<\/div>\n\n\n<div class=\"wp-block-group cxm-v6-g3 cxm-v6-editions is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group cxm-v6-edition is-layout-flow wp-block-group-is-layout-flow\">\n\n<figure class=\"wp-block-image size-full cxm-v6-screen\"><img srcset=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/v6-edition-be.webp 1x\" width=\"960\" height=\"540\" decoding=\"async\" src=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/v6-edition-be.jpg\" alt=\"The slide Expectations are set in the Belgian edition of CXM Foundations, in Dutch, with Bol.com as the example\"\/><\/figure>\n\n\n<p class=\"cxm-v6-screen-cap wp-block-paragraph\"><strong>Belgium<\/strong> \u00b7 Dutch<\/p>\n\n<\/div>\n\n\n<div class=\"wp-block-group cxm-v6-edition is-layout-flow wp-block-group-is-layout-flow\">\n\n<figure class=\"wp-block-image size-full cxm-v6-screen\"><img srcset=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/v6-edition-dk.webp 1x\" width=\"960\" height=\"540\" decoding=\"async\" src=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/v6-edition-dk.jpg\" alt=\"The same slide in the Danish edition, in Danish, with MobilePay as the example\"\/><\/figure>\n\n\n<p class=\"cxm-v6-screen-cap wp-block-paragraph\"><strong>Denmark<\/strong> \u00b7 Danish<\/p>\n\n<\/div>\n\n\n<div class=\"wp-block-group cxm-v6-edition is-layout-flow wp-block-group-is-layout-flow\">\n\n<figure class=\"wp-block-image size-full cxm-v6-screen\"><img srcset=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/v6-edition-sa.webp 1x\" width=\"960\" height=\"540\" decoding=\"async\" src=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/v6-edition-sa.jpg\" alt=\"The same slide in the Saudi edition, in Arabic, with noon as the example\"\/><\/figure>\n\n\n<p class=\"cxm-v6-screen-cap wp-block-paragraph\"><strong>Saudi Arabia<\/strong> \u00b7 Arabic<\/p>\n\n<\/div>\n\n<\/div>\n\n\n<p class=\"cxm-v6-example-end wp-block-paragraph\">Behavior is universal. Interpretation is cultural. We build the interpretation in.<\/p>\n\n<\/div>\n\n\n<div class=\"wp-block-group cxm-v6-g3 cxm-v6-points-row is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group cxm-v6-point is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"cxm-v6-dot wp-block-paragraph\">01<\/p>\n\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n\n<h3 class=\"wp-block-heading\">Six languages<\/h3>\n\n\n<p class=\"wp-block-paragraph\">CXM Foundations is available in English, Dutch, French, Danish, Norwegian and Arabic.<\/p>\n\n<\/div>\n\n<\/div>\n\n\n<div class=\"wp-block-group cxm-v6-point is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"cxm-v6-dot wp-block-paragraph\">02<\/p>\n\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n\n<h3 class=\"wp-block-heading\">Country editions<\/h3>\n\n\n<p class=\"wp-block-paragraph\">Editions for Belgium, France, the Netherlands, Denmark, Norway, the UAE and Saudi Arabia, each also in English for colleagues who work in English.<\/p>\n\n<\/div>\n\n<\/div>\n\n\n<div class=\"wp-block-group cxm-v6-point is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"cxm-v6-dot wp-block-paragraph\">03<\/p>\n\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n\n<h3 class=\"wp-block-heading\">One standard<\/h3>\n\n\n<p class=\"wp-block-paragraph\">The learn loop and the method stay the same in every edition, so every team learns the same standard and the same words for it.<\/p>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/section>\n\n\n<section id=\"customization\" class=\"wp-block-group alignfull cxm-v6 cxm-v6-custom has-soft-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n\n<div class=\"wp-block-group alignwide cxm-wrap is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group cxm-v6-head is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"cxm-v6-eyebrow wp-block-paragraph\">Customization<\/p>\n\n\n<h2 class=\"wp-block-heading\">Made with your organization in mind<\/h2>\n\n\n<p class=\"cxm-v6-intro wp-block-paragraph\">CXM Foundations can carry your brand and your own reality. We change a fixed set of places in the course, so customization is measured in days, not weeks.<\/p>\n\n<\/div>\n\n\n<div class=\"wp-block-group cxm-v6-g3 cxm-v6-levels is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group cxm-v6-box cxm-v6-white cxm-v6-level is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"cxm-v6-mock\" role=\"img\" aria-label=\"A course slide with your logo and your accent color. The content stays the same.\"><span class=\"cxm-v6-mock-top\" aria-hidden=\"true\"><span class=\"cxm-v6-mock-logo is-new\">Your logo<\/span><span class=\"cxm-v6-mock-steps\"><i class=\"is-on\"><\/i><i><\/i><i><\/i><i><\/i><\/span><\/span><span class=\"cxm-v6-mock-body\" aria-hidden=\"true\"><span class=\"cxm-v6-mock-title is-new\"><\/span><span class=\"cxm-v6-mock-line\"><\/span><span class=\"cxm-v6-mock-line is-short\"><\/span><span class=\"cxm-v6-mock-tiles\"><i><\/i><i><\/i><i><\/i><\/span><\/span><span class=\"cxm-v6-mock-foot\" aria-hidden=\"true\"><span class=\"cxm-v6-mock-btn is-new\">Next<\/span><\/span><\/div>\n\n\n<p class=\"cxm-v6-num wp-block-paragraph\">Level 1<\/p>\n\n\n<h3 class=\"wp-block-heading\">Your brand<\/h3>\n\n\n<p class=\"cxm-v6-muted wp-block-paragraph\">Your logo, one accent color and your name in the course. The content stays as it is.<\/p>\n\n<\/div>\n\n\n<div class=\"wp-block-group cxm-v6-box cxm-v6-white cxm-v6-level is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"cxm-v6-mock\" role=\"img\" aria-label=\"The same slide with your brand promise, word for word, and one of your own cases.\"><span class=\"cxm-v6-mock-top\" aria-hidden=\"true\"><span class=\"cxm-v6-mock-logo\">Your logo<\/span><span class=\"cxm-v6-mock-steps\"><i class=\"is-on\"><\/i><i><\/i><i><\/i><i><\/i><\/span><\/span><span class=\"cxm-v6-mock-body\" aria-hidden=\"true\"><span class=\"cxm-v6-mock-title\"><\/span><span class=\"cxm-v6-mock-quote is-new\">Your brand promise<\/span><span class=\"cxm-v6-mock-case is-new\"><i><\/i>Your own case<\/span><\/span><span class=\"cxm-v6-mock-foot\" aria-hidden=\"true\"><span class=\"cxm-v6-mock-btn\">Next<\/span><\/span><\/div>\n\n\n<p class=\"cxm-v6-num wp-block-paragraph\">Level 2<\/p>\n\n\n<h3 class=\"wp-block-heading\">Your reality<\/h3>\n\n\n<p class=\"cxm-v6-muted wp-block-paragraph\">Your brand promise word for word, your CX vision linked to the course principles, one of your own cases, your personas and your metric targets.<\/p>\n\n<\/div>\n\n\n<div class=\"wp-block-group cxm-v6-box cxm-v6-white cxm-v6-level is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"cxm-v6-mock\" role=\"img\" aria-label=\"The same slide rebuilt around your own customer journey, with an example from your sector.\"><span class=\"cxm-v6-mock-top\" aria-hidden=\"true\"><span class=\"cxm-v6-mock-logo\">Your logo<\/span><span class=\"cxm-v6-mock-steps\"><i class=\"is-on\"><\/i><i><\/i><i><\/i><i><\/i><\/span><\/span><span class=\"cxm-v6-mock-body\" aria-hidden=\"true\"><span class=\"cxm-v6-mock-title\"><\/span><span class=\"cxm-v6-mock-journey is-new\"><b>Your customer journey<\/b><span class=\"cxm-v6-mock-path\"><i><\/i><i><\/i><i><\/i><i><\/i><i><\/i><\/span><\/span><span class=\"cxm-v6-mock-case is-new\"><i><\/i>An example from your sector<\/span><\/span><span class=\"cxm-v6-mock-foot\" aria-hidden=\"true\"><span class=\"cxm-v6-mock-btn\">Next<\/span><\/span><\/div>\n\n\n<p class=\"cxm-v6-num wp-block-paragraph\">Level 3<\/p>\n\n\n<h3 class=\"wp-block-heading\">Your own edition<\/h3>\n\n\n<p class=\"cxm-v6-muted wp-block-paragraph\">Your real customer journey, your journey framework and language, and examples rewritten for your sector.<\/p>\n\n<\/div>\n\n<\/div>\n\n\n<p class=\"cxm-v6-small cxm-v6-legend wp-block-paragraph\"><span class=\"cxm-v6-ring\" aria-hidden=\"true\"><\/span>The gold ring marks what each level changes. Each level keeps what the one before it changed.<\/p>\n\n\n<p class=\"cxm-v6-intro cxm-v6-note wp-block-paragraph\">No input yet? The standard edition runs, and your input goes into the next update.<\/p>\n\n<\/div>\n\n<\/section>\n\n\n<section class=\"wp-block-group alignfull cxm-v6 cxm-v6-tiers cxm-v6-tiers-addon has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n\n<div class=\"wp-block-group alignwide cxm-wrap is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group cxm-v6-head is-layout-flow wp-block-group-is-layout-flow\">\n\n<h2 class=\"wp-block-heading\">The more resistance to change, the more support we add<\/h2>\n\n\n<p class=\"cxm-v6-intro wp-block-paragraph\">Not every organization starts in the same place. We match how we deliver training to how ready your people are for change.<\/p>\n\n<\/div>\n\n\n<div class=\"wp-block-group cxm-v6-g3 is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group cxm-v6-card is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group cxm-v6-tier-top is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"cxm-v6-tag wp-block-paragraph\">Little resistance<\/p>\n\n\n<p class=\"cxm-v6-meter\" role=\"img\" aria-label=\"Support: one of three\"><span aria-hidden=\"true\">Support<\/span><span class=\"cxm-v6-cells\" aria-hidden=\"true\"><i class=\"is-on\"><\/i><i class=\"\"><\/i><i class=\"\"><\/i><\/span><\/p>\n\n<\/div>\n\n\n<h3 class=\"wp-block-heading\">Online<\/h3>\n\n\n<p class=\"cxm-v6-body wp-block-paragraph\">Fast and low effort for organizations that are already keen to change.<\/p>\n\n\n<p class=\"cxm-v6-how wp-block-paragraph\"><strong>How it works:<\/strong> Everyone works through the online modules at their own pace. People are motivated enough to finish without an extra push.<\/p>\n\n<\/div>\n\n\n<div class=\"wp-block-group cxm-v6-card is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group cxm-v6-tier-top is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"cxm-v6-tag wp-block-paragraph\">Some resistance<\/p>\n\n\n<p class=\"cxm-v6-meter\" role=\"img\" aria-label=\"Support: two of three\"><span aria-hidden=\"true\">Support<\/span><span class=\"cxm-v6-cells\" aria-hidden=\"true\"><i class=\"is-on\"><\/i><i class=\"is-on\"><\/i><i class=\"\"><\/i><\/span><\/p>\n\n<\/div>\n\n\n<h3 class=\"wp-block-heading\">Online plus activation workshop<\/h3>\n\n\n<p class=\"cxm-v6-body wp-block-paragraph\">Keeps everyone on pace and turns the learning into action for each team.<\/p>\n\n\n<p class=\"cxm-v6-how wp-block-paragraph\"><strong>How it works:<\/strong> People go through the modules online, then join an in-person workshop, that makes it concrete for their own team.<\/p>\n\n<\/div>\n\n\n<div class=\"wp-block-group cxm-v6-card is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group cxm-v6-tier-top is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"cxm-v6-tag wp-block-paragraph\">A lot of resistance<\/p>\n\n\n<p class=\"cxm-v6-meter\" role=\"img\" aria-label=\"Support: three of three\"><span aria-hidden=\"true\">Support<\/span><span class=\"cxm-v6-cells\" aria-hidden=\"true\"><i class=\"is-on\"><\/i><i class=\"is-on\"><\/i><i class=\"is-on\"><\/i><\/span><\/p>\n\n<\/div>\n\n\n<h3 class=\"wp-block-heading\">Classroom<\/h3>\n\n\n<p class=\"cxm-v6-body wp-block-paragraph\">The deepest buy-in for organizations that need more than a nudge.<\/p>\n\n\n<p class=\"cxm-v6-how wp-block-paragraph\"><strong>How it works:<\/strong> Teams learn together in person, then follow up digitally. More effort, but the right choice when resistance to change is high.<\/p>\n\n<\/div>\n\n<\/div>\n\n\n<div class=\"wp-block-group cxm-v6-card cxm-v6-addon is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group cxm-v6-stack is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group cxm-v6-row is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"cxm-v6-tag cxm-v6-tag-solid wp-block-paragraph\">Add-on<\/p>\n\n\n<p class=\"cxm-v6-small cxm-v6-muted wp-block-paragraph\">With any of the three<\/p>\n\n<\/div>\n\n\n<h3 class=\"wp-block-heading\">Reinforcement keeps the practice going after the course<\/h3>\n\n\n<p class=\"cxm-v6-body wp-block-paragraph\">Short nudges before and after the training turn one idea from the course into one thing to try at work. They come in your organization's voice, on the channels your people already use.<\/p>\n\n\n<ul class=\"wp-block-list cxm-v6-checks\">\n<li>Before the course: one or two primers, so people arrive curious<\/li>\n\n<li>After the course: about three months of short nudges, each with one small assignment<\/li>\n\n<li>By email, Teams, Slack or WhatsApp<\/li>\n\n<li>A message for each role: the people who do the work, the coaches who support them and the managers who lead them<\/li>\n\n<li>You approve the whole track once, before the first message goes out<\/li>\n<\/ul>\n\n<\/div>\n\n\n<div class=\"wp-block-group cxm-v6-media cxm-v6-wa is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"cxm-v6-wa-from wp-block-paragraph\">Your organization \u00b7 WhatsApp<\/p>\n\n\n<div class=\"wp-block-group cxm-v6-wa-bubble is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"cxm-v6-wa-title wp-block-paragraph\"><strong>Your try for this week<\/strong><\/p>\n\n\n<p class=\"cxm-v6-wa-text wp-block-paragraph\">In your next difficult call, name what the customer wants before you explain the policy. Afterwards, note one thing that changed.<\/p>\n\n\n<p class=\"cxm-v6-wa-time wp-block-paragraph\">09:02<\/p>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/section>\n\n\n<section class=\"wp-block-group alignfull cxm-section has-soft-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n\n<div class=\"wp-block-group alignwide cxm-wrap is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group cxm-split is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"cxm-kicker wp-block-paragraph\">Reporting for managers<\/p>\n\n\n<h2 class=\"wp-block-heading\">See how your team is learning<\/h2>\n\n\n<p class=\"cxm-muted wp-block-paragraph\">Every online program comes with a reporting view. You see who started, who finished and where people get stuck, so you can step in before a learner drops out.<\/p>\n\n\n<div class=\"wp-block-group cxm-report-list is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"cxm-ic-chart wp-block-paragraph\">Progress per learner and per team<\/p>\n\n\n<p class=\"cxm-ic-clock wp-block-paragraph\">Time spent per lesson<\/p>\n\n\n<p class=\"cxm-ic-layers wp-block-paragraph\">Where learners drop off<\/p>\n\n\n<p class=\"cxm-ic-award wp-block-paragraph\">Exam results and certificates<\/p>\n\n\n<p class=\"cxm-ic-users wp-block-paragraph\">Learners at risk of not finishing<\/p>\n\n\n<p class=\"cxm-ic-download wp-block-paragraph\">Export to Excel<\/p>\n\n<\/div>\n\n<\/div>\n\n\n<figure class=\"wp-block-image size-full cxm-photo cxm-photo-420 cxm-pos-45-35\"><img loading=\"lazy\" decoding=\"async\" srcset=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/photo-1329347112-report.webp 640w, \/wp-content\/themes\/cxm-academy\/assets\/images\/photo-1329347112-report-2x.webp 1280w\" sizes=\"auto, (max-width: 640px) 550px, (max-width: 960px) 94vw, 540px\" width=\"640\" height=\"496\" src=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/photo-1329347112-report.jpg\" alt=\"Team lead leaning in to help an agent with something on his screen\"\/><\/figure>\n\n<\/div>\n\n<\/div>\n\n<\/section>\n\n\n<section id=\"partners\" class=\"wp-block-group alignfull cxm-v6 cxm-v6-partners has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n\n<div class=\"wp-block-group alignwide cxm-wrap is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group cxm-v6-head cxm-v6-head-center is-layout-flow wp-block-group-is-layout-flow\">\n\n<h2 class=\"wp-block-heading\">Delivered by partners in your region<\/h2>\n\n\n<p class=\"cxm-v6-intro wp-block-paragraph\">Partners in the Nordics and the Gulf deliver our programs in their own market and language, with the same curriculum, assessment and certificate.<\/p>\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n\n<div class=\"wp-block-button is-style-outline is-style-outline--2\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/en-ae\/partners\/\">Become a partner<\/a><\/div>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/section>\n\n\n<section id=\"faq\" class=\"wp-block-group alignfull cxm-section cxm-v5-page-faq has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n\n<div class=\"wp-block-group cxm-wrap cxm-narrow is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"cxm-kicker wp-block-paragraph\">Questions<\/p>\n\n\n<h2 class=\"wp-block-heading\">Frequently asked questions<\/h2>\n\n\n<div class=\"wp-block-group cxm-faq is-layout-flow wp-block-group-is-layout-flow\">\n\n<details class=\"wp-block-details is-layout-flow wp-block-details-is-layout-flow\"><summary>Can you train my whole team or company?<\/summary>\n\n<p class=\"wp-block-paragraph\">Yes. Individuals can buy a course and start right away. For a team or company, we start with a short conversation to match the course, the format and the language to your people. That can be CXM Foundations for every department, Interaction by Design for your frontline, or a private classroom for one team: CXM Professional, a CXM Skills course such as Journey Mapping or Personalization, or a program we build for you. You get one proposal with one price. Request a quote to start.<\/p>\n\n<\/details>\n\n\n<details class=\"wp-block-details is-layout-flow wp-block-details-is-layout-flow\"><summary>Is CXM Foundations only for people who talk to customers?<\/summary>\n\n<p class=\"wp-block-paragraph\">No. It is built for everyone who touches the customer, from the frontline to finance, IT and logistics. Four online modules give your whole organization one shared customer language, with a knowledge check and a certificate for every learner.<\/p>\n\n<\/details>\n\n\n<details class=\"wp-block-details is-layout-flow wp-block-details-is-layout-flow\"><summary>Which languages and countries do you cover?<\/summary>\n\n<p class=\"wp-block-paragraph\">CXM Foundations is available in English, Arabic, Dutch, French, Danish and Norwegian, with local examples. CXM Professional is in English, with an Arabic edition for the Gulf. The Specialist courses and The One-Person CX Team are in English. Our classrooms have run in Dubai, Antwerp, Oslo and Copenhagen, and partners deliver in the Gulf and the Nordics.<\/p>\n\n<\/details>\n\n\n<details class=\"wp-block-details is-layout-flow wp-block-details-is-layout-flow\"><summary>Can the course carry our brand and our own examples?<\/summary>\n\n<p class=\"wp-block-paragraph\">Yes, at three levels. Level 1 adds your logo, one accent color and your name. Level 2 brings in your brand promise word for word, your CX vision, one of your own cases, your personas and your metric targets. Level 3 is your own edition, built on your real customer journey, your journey framework and language, with examples rewritten for your sector. We change a fixed set of places in the course, so customization is measured in days, not weeks.<\/p>\n\n<\/details>\n\n\n<details class=\"wp-block-details is-layout-flow wp-block-details-is-layout-flow\"><summary>How soon can we start?<\/summary>\n\n<p class=\"wp-block-paragraph\">Your people can start on the standard edition once the proposal is agreed. Customization does not hold you back: if your input is not ready yet, the standard edition runs, and your input goes into the next update.<\/p>\n\n<\/details>\n\n\n<details class=\"wp-block-details is-layout-flow wp-block-details-is-layout-flow\"><summary>Our people are wary of change. Will this work for us?<\/summary>\n\n<p class=\"wp-block-paragraph\">That is why we match the format to how ready your people are. With little resistance, everyone works through the online modules at their own pace. With some, people go through the modules online and then join an activation workshop that makes it concrete for their own team. With a lot, teams learn together in a classroom and follow up digitally.<\/p>\n\n<\/details>\n\n\n<details class=\"wp-block-details is-layout-flow wp-block-details-is-layout-flow\"><summary>How do you make sure people use what they learned?<\/summary>\n\n<p class=\"wp-block-paragraph\">With reinforcement, an add-on to any format. One or two short primers before the course, then about three months of short nudges after it, each with one small assignment to try at work. The nudges come in your organization's voice, by email, Teams, Slack or WhatsApp, with a message for each role, and you approve the whole track once before the first message goes out.<\/p>\n\n<\/details>\n\n\n<details class=\"wp-block-details is-layout-flow wp-block-details-is-layout-flow\"><summary>Can managers see how their team is doing?<\/summary>\n\n<p class=\"wp-block-paragraph\">Yes. Every online program comes with a reporting view: progress per learner and per team, time spent per lesson, where learners drop off, exam results and certificates, and who is at risk of not finishing. You can export it to Excel.<\/p>\n\n<\/details>\n\n\n<details class=\"wp-block-details is-layout-flow wp-block-details-is-layout-flow\"><summary>What does a program cost?<\/summary>\n\n<p class=\"wp-block-paragraph\">It depends on the program, the number of people, the format and how far you customize. We start with a short conversation about your people and your goals, then send one proposal with one price for the whole scope.<\/p>\n\n<\/details>\n\n\n<details class=\"wp-block-details is-layout-flow wp-block-details-is-layout-flow\"><summary>Can a partner in our region deliver it?<\/summary>\n\n<p class=\"wp-block-paragraph\">Yes. Partners in the Nordics and the Gulf deliver our programs in their own market and language, with the same curriculum, assessment and certificate.<\/p>\n\n<\/details>\n\n<\/div>\n\n<\/div>\n\n<\/section>\n\n\n<section id=\"quote\" class=\"wp-block-group alignfull cxm-section has-sky-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n\n<div class=\"wp-block-group alignwide cxm-wrap is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group cxm-quote-wrap is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"cxm-kicker wp-block-paragraph\">Request a quote<\/p>\n\n\n<h2 class=\"wp-block-heading\">Tell us about your team<\/h2>\n\n\n<p class=\"cxm-muted wp-block-paragraph\">We reply with a few questions or a first proposal.<\/p>\n\n\n<div class=\"wp-block-group cxm-contact-lines is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"cxm-ic-mail wp-block-paragraph\">Prefer email? Write to <a href=\"mailto:hello@cxm.academy\">hello@cxm.academy<\/a><\/p>\n\n\n<p class=\"cxm-ic-pin wp-block-paragraph\">goCX BV, Tessenderlo-Ham, Belgium<\/p>\n\n<\/div>\n\n<\/div>\n\n\n<!-- Hub form: quote request. Posts JSON to the Hub (data-hub-endpoint): new contact plus a deal card for the team.\n     Without JavaScript the form falls back to an email to hello@cxm.academy. -->\n<div class=\"cxm-quote-card cxm-form-box\">\n<form class=\"cxm-form\" data-hub-form=\"quote\" data-hub-endpoint=\"https:\/\/hub.cxm.academy\/api\/forms\/quote\" action=\"mailto:hello@cxm.academy?subject=Quote%20request\" method=\"post\" enctype=\"text\/plain\" novalidate>\n<div class=\"cxm-row-2\">\n<div class=\"cxm-field\"><label for=\"cxm-q-company\">Company<\/label><input id=\"cxm-q-company\" name=\"company\" type=\"text\" autocomplete=\"organization\" required><\/div>\n<div class=\"cxm-field\"><label for=\"cxm-q-name\">Your name<\/label><input id=\"cxm-q-name\" name=\"name\" type=\"text\" autocomplete=\"name\" required><\/div>\n<\/div>\n<div class=\"cxm-row-2\">\n<div class=\"cxm-field\"><label for=\"cxm-q-mail\">Work email<\/label><input id=\"cxm-q-mail\" name=\"email\" type=\"email\" autocomplete=\"email\" required><\/div>\n<div class=\"cxm-field\"><label for=\"cxm-q-size\">Team size<\/label><select id=\"cxm-q-size\" name=\"team_size\" required><option value=\"\">Choose a range<\/option><option value=\"1 to 10 people\">1 to 10 people<\/option><option value=\"11 to 25 people\">11 to 25 people<\/option><option value=\"26 to 50 people\">26 to 50 people<\/option><option value=\"51 to 200 people\">51 to 200 people<\/option><option value=\"201 to 500 people\">201 to 500 people<\/option><option value=\"501 to 1000 people\">501 to 1,000 people<\/option><option value=\"1001 to 5000 people\">1,001 to 5,000 people<\/option><option value=\"More than 5000 people\">More than 5,000 people<\/option><\/select><\/div>\n<\/div>\n<div class=\"cxm-field\"><label for=\"cxm-q-msg\">What would you like to achieve? <span class=\"cxm-opt-l\">(optional)<\/span><\/label><textarea id=\"cxm-q-msg\" name=\"message\" placeholder=\"For example: our customer service team of 40 needs a shared CX language before we launch a new journey next quarter.\"><\/textarea><\/div>\n<div class=\"cxm-hp\" aria-hidden=\"true\"><label for=\"cxm-q-website\">Leave this field empty<\/label><input id=\"cxm-q-website\" name=\"website\" type=\"text\" tabindex=\"-1\" autocomplete=\"off\"><\/div>\n<label class=\"cxm-check\"><input type=\"checkbox\" name=\"consent_newsletter\" value=\"yes\" data-consent=\"newsletter\"><span>Send me the CXM Academy newsletter. Optional.<\/span><\/label>\n<button class=\"wp-element-button\" type=\"submit\">Send request<\/button>\n<p class=\"cxm-form-note\">We use these details only to answer your request. Your request goes straight into our CRM and to the team.<\/p>\n<p class=\"cxm-form-error\" role=\"alert\" hidden>We could not send this just now. Please try again, or email <a href=\"mailto:hello@cxm.academy?subject=Quote%20request\">hello@cxm.academy<\/a>.<\/p>\n<\/form>\n<div class=\"cxm-success\" role=\"status\">\n<h3>Thank you, request received<\/h3>\n<p>We sent a confirmation to <b class=\"js-email\">your inbox<\/b> and will reply soon.<\/p>\n<\/div>\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/section>\n\n","protected":false},"excerpt":{"rendered":"<p>For organizations One customer language, across every team, country and branch CXM Foundations, Interaction by Design and private team training give your whole organization the same way of thinking about customers, with examples from their own market and their own work. 14,500 courses delivered, trusted by Three ways to train your organization Each one starts [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-organizations","meta":{"cxm_tkey":"courses-teams","footnotes":""},"class_list":["post-8","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.cxm.academy\/en-ae\/wp-json\/wp\/v2\/pages\/8","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.cxm.academy\/en-ae\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.cxm.academy\/en-ae\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.cxm.academy\/en-ae\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cxm.academy\/en-ae\/wp-json\/wp\/v2\/comments?post=8"}],"version-history":[{"count":12,"href":"https:\/\/www.cxm.academy\/en-ae\/wp-json\/wp\/v2\/pages\/8\/revisions"}],"predecessor-version":[{"id":117,"href":"https:\/\/www.cxm.academy\/en-ae\/wp-json\/wp\/v2\/pages\/8\/revisions\/117"}],"wp:attachment":[{"href":"https:\/\/www.cxm.academy\/en-ae\/wp-json\/wp\/v2\/media?parent=8"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}