{"id":79,"date":"2026-10-29T18:08:39","date_gmt":"2026-10-29T17:08:39","guid":{"rendered":"https:\/\/new.cxm.academy\/da-dk\/guides\/"},"modified":"2026-11-01T00:47:39","modified_gmt":"2026-10-31T23:47:39","slug":"guides","status":"publish","type":"page","link":"https:\/\/www.cxm.academy\/da-dk\/guides\/","title":{"rendered":"Guider"},"content":{"rendered":"\n<section class=\"wp-block-group alignfull cxm-v6 cxm-v6-hero cxm-v6-hero-product has-soft-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n\n<div class=\"wp-block-group alignwide cxm-wrap is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group cxm-v6-hero-grid is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group cxm-v6-hero-text is-layout-flow wp-block-group-is-layout-flow\">\n\n<nav class=\"wp-block-group cxm-crumbs is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"wp-block-paragraph\"><a href=\"\/da-dk\/\">Forside<\/a><\/p>\n\n\n<p class=\"wp-block-paragraph\">Guider<\/p>\n\n<\/nav>\n\n\n<p class=\"cxm-v6-eyebrow wp-block-paragraph\">Gratis bibliotek<\/p>\n\n\n<h1 class=\"wp-block-heading cxm-v6-h1\">Gratis guider fra vores undervisere<\/h1>\n\n\n<p class=\"cxm-v6-lede wp-block-paragraph\">Praktiske guider til de sv\u00e6reste dele af CX-arbejdet: at argumentere \u00f8konomisk for CX, at f\u00e5 folk til at ville forandringen og at f\u00e5 dit n\u00e6ste CX-job.<\/p>\n\n\n<p class=\"cxm-v6-price-line wp-block-paragraph\">Gratis: skriv din arbejdsmail, s\u00e5 sender vi dig PDF'en.<\/p>\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n\n<div class=\"wp-block-button cxm-v6-btn-navy\"><a class=\"wp-block-button__link wp-element-button\" href=\"#guides\">Se guiderne<\/a><\/div>\n\n<\/div>\n\n<\/div>\n\n\n<figure class=\"wp-block-image size-full cxm-v6-hero-art\"><img srcset=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/v6-guide-covers.webp 1x\" width=\"1200\" height=\"1040\" decoding=\"async\" src=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/v6-guide-covers.png\" alt=\"Forsiderne af guiderne From Metrics to Money, The Will to Transform og CX Job Interview Guide\"\/><\/figure>\n\n<\/div>\n\n<\/div>\n\n<\/section>\n\n\n<section id=\"guides\" class=\"wp-block-group alignfull cxm-v6 cxm-v6-lib has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n\n<div class=\"wp-block-group alignwide cxm-wrap is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group cxm-v6-feature-grid is-layout-flow wp-block-group-is-layout-flow\">\n\n<figure class=\"wp-block-image size-full cxm-v6-inside\"><img srcset=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/v6-guide-metrics.webp 1x\" width=\"1100\" height=\"857\" decoding=\"async\" src=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/v6-guide-metrics.png\" alt=\"Sider fra From Metrics to Money\"\/><\/figure>\n\n\n<div class=\"wp-block-group cxm-v6-feature-text is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"cxm-v6-eyebrow wp-block-paragraph\">E-bog<\/p>\n\n\n<h2 class=\"wp-block-heading\">From Metrics to Money<\/h2>\n\n\n<p class=\"cxm-v6-lede wp-block-paragraph\">Guiden til CX-fagfolk, der vil vinde slagene p\u00e5 direktionsgangen. Dine scorer er steget, og s\u00e5 sp\u00f8rger den administrerende direkt\u00f8r, hvad det har givet virksomheden. Guiden giver dig de \u00f8konomiske argumenter, s\u00e5 kundeoplevelsen f\u00e5r den opbakning, den har brug for.<\/p>\n\n\n<ul class=\"wp-block-list cxm-v6-checks\">\n<li>Sprogkl\u00f8ften mellem CX-scorer og de sp\u00f8rgsm\u00e5l, ledelsen stiller<\/li>\n\n<li>V\u00e6rdien af kundeoplevelsen for kunden, virksomheden og brandet<\/li>\n\n<li>En gennemregnet case, der oms\u00e6tter promoter- og detractor-scorer til penge<\/li>\n<\/ul>\n\n\n<p class=\"cxm-v6-feature-meta wp-block-paragraph\">15 sider.<\/p>\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n\n<div class=\"wp-block-button cxm-v6-btn-navy\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/from-metrics-to-money-ebook\/\">F\u00e5 e-bogen<\/a><\/div>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/section>\n\n\n<section id=\"the-will-to-transform\" class=\"wp-block-group alignfull cxm-v6 cxm-v6-lib cxm-v6-feature-flip has-soft-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n\n<div class=\"wp-block-group alignwide cxm-wrap is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group cxm-v6-feature-grid is-layout-flow wp-block-group-is-layout-flow\">\n\n<figure class=\"wp-block-image size-full cxm-v6-inside\"><img srcset=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/v6-guide-will.webp 1x\" width=\"1100\" height=\"857\" decoding=\"async\" src=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/v6-guide-will.png\" alt=\"Sider fra The Will to Transform\"\/><\/figure>\n\n\n<div class=\"wp-block-group cxm-v6-feature-text is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"cxm-v6-eyebrow wp-block-paragraph\">Guide<\/p>\n\n\n<h2 class=\"wp-block-heading\">The Will to Transform<\/h2>\n\n\n<p class=\"cxm-v6-lede wp-block-paragraph\">N\u00e5r medarbejderne vil det, kan kunderne m\u00e6rke det. De fleste CX-transformationer fokuserer p\u00e5 proceskort, teknologi og tr\u00e6ning og overser det vigtigste: viljen hos de mennesker, der skal forandre sig.<\/p>\n\n\n<ul class=\"wp-block-list cxm-v6-checks\">\n<li>Hvorfor de fleste CX-transformationer mislykkes<\/li>\n\n<li>En model for, hvordan du skaber \u00e6gte vilje hos medarbejderne i hele organisationen<\/li>\n\n<li>Hvad du skal m\u00e5le for at vide, at du g\u00f8r fremskridt, og hvordan en detailk\u00e6de gjorde det<\/li>\n<\/ul>\n\n\n<p class=\"cxm-v6-feature-meta wp-block-paragraph\">17 sider.<\/p>\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n\n<div class=\"wp-block-button cxm-v6-btn-navy\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/the-will-to-transform-ebook\/\">F\u00e5 guiden<\/a><\/div>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/section>\n\n\n<section id=\"cx-job-interview-guide\" class=\"wp-block-group alignfull cxm-v6 cxm-v6-lib has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n\n<div class=\"wp-block-group alignwide cxm-wrap is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group cxm-v6-feature-grid is-layout-flow wp-block-group-is-layout-flow\">\n\n<figure class=\"wp-block-image size-full cxm-v6-inside\"><img srcset=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/v6-guide-interview.webp 1x\" width=\"1100\" height=\"948\" decoding=\"async\" src=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/v6-guide-interview.png\" alt=\"Sider fra CX Job Interview Guide, Land Your CX Dream\"\/><\/figure>\n\n\n<div class=\"wp-block-group cxm-v6-feature-text is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"cxm-v6-eyebrow wp-block-paragraph\">Guide<\/p>\n\n\n<h2 class=\"wp-block-heading\">CX Job Interview Guide<\/h2>\n\n\n<p class=\"cxm-v6-lede wp-block-paragraph\">En drejebog til at f\u00e5 et CX-job: de principper og tendenser, du forventes at kende, hvordan du researcher virksomheden og stillingen, og de sp\u00f8rgsm\u00e5l, du vil f\u00e5, og hvordan du svarer p\u00e5 dem.<\/p>\n\n\n<ul class=\"wp-block-list cxm-v6-checks\">\n<li>De centrale principper i CX og de tendenser, der former faget<\/li>\n\n<li>S\u00e5dan researcher du virksomheder og stillinger f\u00f8r jobsamtalen<\/li>\n\n<li>Adf\u00e6rdssp\u00f8rgsm\u00e5l, faglige sp\u00f8rgsm\u00e5l, scenariesp\u00f8rgsm\u00e5l og kultursp\u00f8rgsm\u00e5l, og hvordan du svarer p\u00e5 dem<\/li>\n<\/ul>\n\n\n<p class=\"cxm-v6-feature-meta wp-block-paragraph\">13 sider.<\/p>\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n\n<div class=\"wp-block-button cxm-v6-btn-navy\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/interview-guide\/\">F\u00e5 guiden<\/a><\/div>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/section>\n","protected":false},"excerpt":{"rendered":"<p>Forside Guider Gratis bibliotek Gratis guider fra vores undervisere Praktiske guider til de sv\u00e6reste dele af CX-arbejdet: at argumentere \u00f8konomisk for CX, at f\u00e5 folk til at ville forandringen og at f\u00e5 dit n\u00e6ste CX-job. Gratis: skriv din arbejdsmail, s\u00e5 sender vi dig PDF'en. E-bog From Metrics to Money Guiden til CX-fagfolk, der vil vinde [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-wide","meta":{"cxm_tkey":"","footnotes":""},"class_list":["post-79","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.cxm.academy\/da-dk\/wp-json\/wp\/v2\/pages\/79","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.cxm.academy\/da-dk\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.cxm.academy\/da-dk\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.cxm.academy\/da-dk\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cxm.academy\/da-dk\/wp-json\/wp\/v2\/comments?post=79"}],"version-history":[{"count":1,"href":"https:\/\/www.cxm.academy\/da-dk\/wp-json\/wp\/v2\/pages\/79\/revisions"}],"predecessor-version":[{"id":100,"href":"https:\/\/www.cxm.academy\/da-dk\/wp-json\/wp\/v2\/pages\/79\/revisions\/100"}],"wp:attachment":[{"href":"https:\/\/www.cxm.academy\/da-dk\/wp-json\/wp\/v2\/media?parent=79"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}