{"id":144,"date":"2026-11-01T11:59:27","date_gmt":"2026-11-01T10:59:27","guid":{"rendered":"https:\/\/www.cxm.academy\/ar-sa\/faculty\/"},"modified":"2026-11-01T11:59:27","modified_gmt":"2026-11-01T10:59:27","slug":"faculty","status":"publish","type":"page","link":"https:\/\/www.cxm.academy\/ar-sa\/faculty\/","title":{"rendered":"\u0645\u062f\u0631\u0628\u0648 CXM Academy"},"content":{"rendered":"\n<section class=\"wp-block-group alignfull cxm-v6 cxm-v6-hero cxm-v6-hero-product cxm-v6-hero-fac has-soft-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n\n<div class=\"wp-block-group alignwide cxm-wrap is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group cxm-v6-hero-grid is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group cxm-v6-hero-text is-layout-flow wp-block-group-is-layout-flow\">\n\n<nav class=\"wp-block-group cxm-crumbs is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"wp-block-paragraph\"><a href=\"\/ar-sa\/\">\u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629<\/a><\/p>\n\n\n<p class=\"wp-block-paragraph\">\u0645\u062f\u0631\u0628\u0648\u0646\u0627<\/p>\n\n<\/nav>\n\n\n<p class=\"cxm-v6-eyebrow wp-block-paragraph\">\u0645\u062f\u0631\u0628\u0648 CXM Academy<\/p>\n\n\n<h1 class=\"wp-block-heading cxm-v6-h1\">\u062a\u0639\u0644\u0651\u0645 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0628\u0639\u064a\u062f\u064b\u0627 \u0639\u0646 \u0627\u0644\u062d\u0634\u0648<\/h1>\n\n\n<p class=\"cxm-v6-lede wp-block-paragraph\">\u0643\u0644 \u0645\u062f\u0631\u0651\u0628 \u0641\u064a CXM Academy \u064a\u0639\u0631\u0641 \u0627\u0644\u0648\u0627\u0642\u0639 \u0627\u0644\u062a\u0634\u063a\u064a\u0644\u064a \u0644\u062a\u062e\u0635\u0635\u0647 \u0645\u0646 \u0627\u0644\u062f\u0627\u062e\u0644. \u0641\u0647\u0648 \u0644\u0627 \u064a\u0639\u0644\u0651\u0645 \u0645\u0627 \u064a\u064f\u0641\u062a\u0631\u0636 \u0623\u0646 \u064a\u0646\u062c\u062d\u060c \u0628\u0644 \u064a\u0639\u0644\u0651\u0645 \u0645\u0627 \u0646\u062c\u062d \u0639\u0644\u0649 \u064a\u062f\u064a\u0647 \u0641\u064a \u0645\u0624\u0633\u0633\u0627\u062a \u062d\u0642\u064a\u0642\u064a\u0629.<\/p>\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n\n<div class=\"wp-block-button cxm-v6-btn-navy\"><a class=\"wp-block-button__link wp-element-button\" href=\"#faculty\">\u062a\u0639\u0631\u0651\u0641 \u0639\u0644\u0649 \u0627\u0644\u0645\u062f\u0631\u0628\u064a\u0646<\/a><\/div>\n\n\n<div class=\"wp-block-button is-style-outline is-style-outline--1\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/ar-sa\/courses\/\">\u062a\u0635\u0641\u0651\u062d \u062f\u0648\u0631\u0627\u062a\u0646\u0627<\/a><\/div>\n\n<\/div>\n\n<\/div>\n\n\n<div class=\"wp-block-group cxm-v6-fac-faces is-layout-flow wp-block-group-is-layout-flow\">\n\n<figure class=\"wp-block-image size-full cxm-v6-fac-face\"><a href=\"\/ar-sa\/michel-stevens\/\"><img srcset=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/michel-headshot.webp 1x\" width=\"452\" height=\"452\" decoding=\"async\" src=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/michel-headshot.jpg\" alt=\"Michel Stevens\"\/><\/a><\/figure>\n\n\n<figure class=\"wp-block-image size-full cxm-v6-fac-face\"><a href=\"\/ar-sa\/rasmus-houlind\/\"><img srcset=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/faculty-rasmus-houlind-2.webp 1x\" width=\"360\" height=\"360\" decoding=\"async\" src=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/faculty-rasmus-houlind-2.jpg\" alt=\"Rasmus Houlind\"\/><\/a><\/figure>\n\n\n<figure class=\"wp-block-image size-full cxm-v6-fac-face\"><a href=\"\/ar-sa\/alain-thys\/\"><img srcset=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/faculty-alain-thys.webp 1x\" width=\"360\" height=\"360\" decoding=\"async\" src=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/faculty-alain-thys.jpg\" alt=\"Alain Thys\"\/><\/a><\/figure>\n\n\n<figure class=\"wp-block-image size-full cxm-v6-fac-face cxm-if-ibd\"><a href=\"\/course\/interaction-by-design\/\" hreflang=\"en\"><img srcset=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/faculty-dimitri-jambe.webp 1x\" width=\"360\" height=\"360\" decoding=\"async\" src=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/faculty-dimitri-jambe.jpg\" alt=\"Dimitri Jamb\u00e9\"\/><\/a><\/figure>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/section>\n\n\n<section class=\"wp-block-group alignfull cxm-v6 cxm-v6-local cxm-v6-teach has-navy-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n\n<div class=\"wp-block-group alignwide cxm-wrap is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group cxm-v6-head is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"cxm-v6-eyebrow wp-block-paragraph\">\u0643\u064a\u0641 \u064a\u062f\u0631\u0651\u0633 \u0645\u062f\u0631\u0628\u0648\u0646\u0627<\/p>\n\n\n<h2 class=\"wp-block-heading\">\u0647\u0643\u0630\u0627 \u064a\u0628\u062f\u0648 \u0627\u0644\u062a\u0639\u0644\u0651\u0645 \u0641\u064a CXM Academy<\/h2>\n\n<\/div>\n\n\n<div class=\"wp-block-group cxm-v6-points cxm-v6-points-row is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group cxm-v6-point is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"cxm-v6-dot wp-block-paragraph\">01<\/p>\n\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n\n<h3 class=\"wp-block-heading\">\u0645\u0645\u0627\u0631\u0633\u0648\u0646\u060c \u0644\u0627 \u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0648\u0646<\/h3>\n\n\n<p class=\"wp-block-paragraph\">\u0645\u0627\u0631\u0633 \u0643\u0644 \u0645\u062f\u0631\u0651\u0628 \u0641\u064a CXM Academy \u0627\u0644\u0639\u0645\u0644 \u062f\u0627\u062e\u0644 \u0627\u0644\u0645\u0624\u0633\u0633\u0627\u062a \u0645\u062f\u0629 \u0643\u0627\u0641\u064a\u0629 \u0644\u064a\u0639\u0631\u0641 \u0623\u064a \u0623\u062c\u0632\u0627\u0621 \u0627\u0644\u0643\u062a\u0628 \u0627\u0644\u0646\u0638\u0631\u064a\u0629 \u062a\u062a\u0647\u0627\u0648\u0649 \u0623\u0648\u0644\u064b\u0627 \u0639\u0646\u062f \u0627\u0644\u062a\u0637\u0628\u064a\u0642.<\/p>\n\n<\/div>\n\n<\/div>\n\n\n<div class=\"wp-block-group cxm-v6-point is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"cxm-v6-dot wp-block-paragraph\">02<\/p>\n\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n\n<h3 class=\"wp-block-heading\">\u0623\u0645\u0631 \u0648\u0627\u062d\u062f\u060c \u064a\u064f\u062f\u0631\u064e\u0651\u0633 \u0628\u0639\u0645\u0642<\/h3>\n\n\n<p class=\"wp-block-paragraph\">\u064a\u062a\u062e\u0635\u0651\u0635 \u0643\u0644 \u0645\u062f\u0631\u0651\u0628 \u0641\u064a CXM Academy \u0641\u064a \u0623\u0645\u0631 \u0648\u0627\u062d\u062f\u060c \u0648\u064a\u0643\u062a\u0633\u0628 \u062d\u0642 \u062a\u062f\u0631\u064a\u0633\u0647 \u0644\u0623\u0646\u0647 \u0645\u0627\u0631\u0633\u0647 \u0645\u0631\u0627\u0631\u064b\u0627 \u0648\u062a\u0643\u0631\u0627\u0631\u064b\u0627.<\/p>\n\n<\/div>\n\n<\/div>\n\n\n<div class=\"wp-block-group cxm-v6-point is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"cxm-v6-dot wp-block-paragraph\">03<\/p>\n\n\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\">\n\n<h3 class=\"wp-block-heading\">\u0623\u062f\u0648\u0627\u062a \u0639\u0645\u0644 \u0641\u0639\u0644\u064a\u0629\u060c \u0644\u0627 \u0645\u062e\u0631\u062c\u0627\u062a \u0648\u0631\u0634 \u0639\u0645\u0644<\/h3>\n\n\n<p class=\"wp-block-paragraph\">\u064a\u0646\u062a\u0647\u064a \u0643\u0644 \u0628\u0631\u0646\u0627\u0645\u062c \u0628\u0634\u064a\u0621 \u062a\u0633\u062a\u062e\u062f\u0645\u0647 \u0641\u0648\u0631 \u0627\u0646\u062a\u0647\u0627\u0626\u0643 \u0645\u0646\u0647: \u0623\u062f\u0627\u0629 \u0644\u0644\u0625\u062f\u0627\u0631\u0629\u060c \u0623\u0648 \u062d\u0627\u0644\u0629 \u0639\u0645\u0644\u060c \u0623\u0648 \u062e\u0637\u0629.<\/p>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/section>\n\n\n<section id=\"faculty\" class=\"wp-block-group alignfull cxm-v6 cxm-v6-fac-list has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n\n<div class=\"wp-block-group alignwide cxm-wrap is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group cxm-v6-head is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"cxm-v6-eyebrow wp-block-paragraph\">\u062a\u0639\u0631\u0651\u0641 \u0639\u0644\u0649 \u0627\u0644\u0645\u062f\u0631\u0628\u064a\u0646<\/p>\n\n\n<h2 class=\"wp-block-heading\">\u0623\u0631\u0628\u0639\u0629 \u0645\u062f\u0631\u0628\u064a\u0646. \u0623\u0631\u0628\u0639\u0629 \u0623\u0645\u0648\u0631 \u0644\u0627 \u064a\u0642\u0628\u0644\u0648\u0646 \u0623\u0646 \u064a\u062f\u0631\u0651\u0633\u0648\u0647\u0627 \u0625\u0644\u0627 \u0639\u0644\u0649 \u0623\u0643\u0645\u0644 \u0648\u062c\u0647.<\/h2>\n\n<\/div>\n\n\n<div class=\"wp-block-group cxm-v6-g2 cxm-v6-fac-grid is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group cxm-v6-card cxm-v6-fac is-layout-flow wp-block-group-is-layout-flow\">\n\n<figure class=\"wp-block-image size-full cxm-v6-fac-photo\"><a href=\"\/ar-sa\/michel-stevens\/\"><img srcset=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/michel-headshot.webp 1x\" width=\"452\" height=\"452\" decoding=\"async\" src=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/michel-headshot.jpg\" alt=\"Michel Stevens\"\/><\/a><\/figure>\n\n\n<h3 class=\"wp-block-heading\"><a href=\"\/ar-sa\/michel-stevens\/\">Michel Stevens<\/a><\/h3>\n\n\n<p class=\"cxm-v6-fac-label wp-block-paragraph\">\u0627\u0644\u0645\u0624\u0633\u0633 \u0648\u0645\u062f\u064a\u0631 \u0627\u0644\u0645\u0646\u0627\u0647\u062c<\/p>\n\n\n<p class=\"cxm-v6-muted cxm-v6-small wp-block-paragraph\">CXM Professional \u00b7 Customer Journey Specialist<\/p>\n\n\n<p class=\"cxm-quote-line wp-block-paragraph\">\u0644\u0627 \u0623\u0628\u0646\u064a \u0627\u0644\u062f\u0648\u0631\u0627\u062a \u0644\u0641\u0631\u064a\u0642\u064d \u0648\u0627\u062d\u062f. \u0623\u0628\u0646\u064a\u0647\u0627 \u0644\u0644\u0645\u0624\u0633\u0633\u0629 \u0628\u0623\u0643\u0645\u0644\u0647\u0627.<\/p>\n\n\n<p class=\"cxm-v6-body wp-block-paragraph\">\u0645\u0624\u0633\u0633 CXM Academy. \u0628\u0646\u0649 \u0627\u0644\u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629 \u0639\u0644\u0649 \u0642\u0646\u0627\u0639\u0629 \u0628\u0623\u0646 \u062a\u063a\u064a\u064a\u0631 \u0645\u0627 \u064a\u0634\u0639\u0631 \u0628\u0647 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0644\u0627 \u064a\u062a\u062d\u0642\u0642 \u0628\u062a\u062f\u0631\u064a\u0628 \u0641\u0631\u064a\u0642 \u0648\u0627\u062d\u062f\u060c \u0628\u0644 \u0628\u0645\u0648\u0627\u0621\u0645\u0629 \u0627\u0644\u0645\u0624\u0633\u0633\u0629 \u0643\u0644\u0647\u0627. \u0648\u064a\u0642\u062f\u0651\u0645 CXM Academy Podcast\u060c \u0648\u064a\u0642\u0648\u062f \u062f\u0648\u0631\u062a\u064e\u064a CXM Professional \u0648Customer Journey Specialist.<\/p>\n\n\n<p class=\"cxm-link-arrow wp-block-paragraph\"><a href=\"\/ar-sa\/michel-stevens\/\">\u0627\u0642\u0631\u0623 \u0627\u0644\u0645\u0632\u064a\u062f \u0639\u0646 Michel<\/a><\/p>\n\n<\/div>\n\n\n<div class=\"wp-block-group cxm-v6-card cxm-v6-fac is-layout-flow wp-block-group-is-layout-flow\">\n\n<figure class=\"wp-block-image size-full cxm-v6-fac-photo\"><a href=\"\/ar-sa\/rasmus-houlind\/\"><img srcset=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/faculty-rasmus-houlind-2.webp 1x\" width=\"360\" height=\"360\" decoding=\"async\" src=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/faculty-rasmus-houlind-2.jpg\" alt=\"Rasmus Houlind\"\/><\/a><\/figure>\n\n\n<h3 class=\"wp-block-heading\"><a href=\"\/ar-sa\/rasmus-houlind\/\">Rasmus Houlind<\/a><\/h3>\n\n\n<p class=\"cxm-v6-fac-label wp-block-paragraph\">\u0645\u062f\u0631\u0651\u0628 \u00b7 Personalization Playbook<\/p>\n\n\n<p class=\"cxm-v6-muted cxm-v6-small wp-block-paragraph\">\u0645\u0624\u0644\u0641\u060c \u0648\u0645\u0628\u062a\u0643\u0631 \u0646\u0645\u0648\u0630\u062c Bowtie of Personalization<\/p>\n\n\n<p class=\"cxm-quote-line wp-block-paragraph\">\u062a\u062e\u0635\u064a\u0635 \u064a\u062d\u0642\u0651\u0642 \u0627\u0644\u0639\u0627\u0626\u062f\u060c \u0645\u0646 \u062f\u0648\u0646 \u0623\u0646 \u064a\u0647\u0632\u0651 \u0627\u0644\u062b\u0642\u0629.<\/p>\n\n\n<p class=\"cxm-v6-body wp-block-paragraph\">\u0645\u0624\u0644\u0641 \u0643\u062a\u0627\u0628 <em>Hello, $FirstName: Profiting from Personalization<\/em>\u060c \u0648\u0645\u0628\u062a\u0643\u0631 \u0646\u0645\u0648\u0630\u062c Bowtie of Personalization\u060c \u0648\u0644\u0647 \u0639\u0642\u062f\u0627\u0646 \u0645\u0646 \u0627\u0644\u062e\u0628\u0631\u0629 \u0627\u0644\u0639\u0645\u0644\u064a\u0629 \u0641\u064a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u062f\u0648\u0644\u064a. \u0648\u064a\u0639\u0644\u0651\u0645 \u0627\u0644\u0625\u0637\u0627\u0631 \u0627\u0644\u0630\u064a \u064a\u0645\u064a\u0651\u0632 \u0628\u064a\u0646 \u0627\u0644\u0641\u0631\u0642 \u0627\u0644\u062a\u064a \u062a\u0639\u0631\u0641 \u0639\u0644\u0649 \u0645\u0627\u0630\u0627 \u062a\u0637\u0628\u0651\u0642 \u0627\u0644\u062a\u062e\u0635\u064a\u0635\u060c \u0648\u0627\u0644\u0641\u0631\u0642 \u0627\u0644\u062a\u064a \u0644\u0627 \u062a\u0645\u0644\u0643 \u0633\u0648\u0649 \u0627\u0644\u0623\u062f\u0648\u0627\u062a.<\/p>\n\n\n<p class=\"cxm-link-arrow wp-block-paragraph\"><a href=\"\/ar-sa\/rasmus-houlind\/\">\u0627\u0642\u0631\u0623 \u0627\u0644\u0645\u0632\u064a\u062f \u0639\u0646 Rasmus<\/a><\/p>\n\n<\/div>\n\n\n<div class=\"wp-block-group cxm-v6-card cxm-v6-fac is-layout-flow wp-block-group-is-layout-flow\">\n\n<figure class=\"wp-block-image size-full cxm-v6-fac-photo\"><a href=\"\/ar-sa\/alain-thys\/\"><img srcset=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/faculty-alain-thys.webp 1x\" width=\"360\" height=\"360\" decoding=\"async\" src=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/faculty-alain-thys.jpg\" alt=\"Alain Thys\"\/><\/a><\/figure>\n\n\n<h3 class=\"wp-block-heading\"><a href=\"\/ar-sa\/alain-thys\/\">Alain Thys<\/a><\/h3>\n\n\n<p class=\"cxm-v6-fac-label wp-block-paragraph\">\u0645\u062f\u0631\u0651\u0628 \u00b7 Monetizing The Experience<\/p>\n\n\n<p class=\"cxm-v6-muted cxm-v6-small wp-block-paragraph\">\u0645\u0624\u0644\u0641\u060c \u0648\u0645\u0647\u0646\u062f\u0633 \u0627\u0644\u062a\u062d\u0648\u0651\u0644 \u0646\u062d\u0648 \u0627\u0644\u0639\u0645\u064a\u0644<\/p>\n\n\n<p class=\"cxm-quote-line wp-block-paragraph\">\u062f\u0639 \u0627\u0644\u0643\u0644\u0627\u0645 \u0627\u0644\u0639\u0627\u0645 \u062c\u0627\u0646\u0628\u064b\u0627\u060c \u0648\u0627\u0628\u062f\u0623 \u0627\u0644\u062d\u062f\u064a\u062b \u0628\u0644\u063a\u0629 \u0627\u0644\u0623\u062b\u0631 \u0627\u0644\u0645\u0627\u0644\u064a.<\/p>\n\n\n<p class=\"cxm-v6-body wp-block-paragraph\">\u062b\u0644\u0627\u062b\u0629 \u0639\u0642\u0648\u062f \u0639\u0644\u0649 \u0631\u0623\u0633 \u0639\u0644\u0627\u0645\u0627\u062a \u062a\u062c\u0627\u0631\u064a\u0629\u060c \u0648\u0623\u0643\u062b\u0631 \u0645\u0646 500,000 \u0639\u0645\u064a\u0644 \u0623\u062b\u0651\u0631 \u0641\u064a\u0647\u0645. \u0645\u0624\u0633\u0633 Transformation Architects\u060c \u0648\u0645\u0624\u0644\u0641 \u0643\u062a\u0627\u0628\u064e\u064a <em>The Transformation Code<\/em> \u0648<em>So, You Want to Become Customer Centric<\/em>. \u0648\u064a\u0639\u0644\u0651\u0645 \u0627\u0644\u062d\u0648\u0627\u0631 \u0627\u0644\u0630\u064a \u064a\u0646\u0642\u0644 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0645\u0646 \u0634\u0639\u0627\u0631 \u0625\u0644\u0649 \u0628\u0646\u062f \u0641\u064a \u0642\u0627\u0626\u0645\u0629 \u0627\u0644\u0623\u0631\u0628\u0627\u062d \u0648\u0627\u0644\u062e\u0633\u0627\u0626\u0631.<\/p>\n\n\n<p class=\"cxm-link-arrow wp-block-paragraph\"><a href=\"\/ar-sa\/alain-thys\/\">\u0627\u0642\u0631\u0623 \u0627\u0644\u0645\u0632\u064a\u062f \u0639\u0646 Alain<\/a><\/p>\n\n<\/div>\n\n\n<div class=\"wp-block-group cxm-v6-card cxm-v6-fac cxm-if-ibd is-layout-flow wp-block-group-is-layout-flow\">\n\n<figure class=\"wp-block-image size-full cxm-v6-fac-photo\"><a href=\"\/course\/interaction-by-design\/\" hreflang=\"en\"><img srcset=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/faculty-dimitri-jambe.webp 1x\" width=\"360\" height=\"360\" decoding=\"async\" src=\"\/wp-content\/themes\/cxm-academy\/assets\/images\/faculty-dimitri-jambe.jpg\" alt=\"Dimitri Jamb\u00e9\"\/><\/a><\/figure>\n\n\n<h3 class=\"wp-block-heading\"><a href=\"\/course\/interaction-by-design\/\" hreflang=\"en\">Dimitri Jamb\u00e9<\/a><\/h3>\n\n\n<p class=\"cxm-v6-fac-label wp-block-paragraph\">\u0645\u062f\u0631\u0651\u0628 \u00b7 Interaction by Design<\/p>\n\n\n<p class=\"cxm-v6-muted cxm-v6-small wp-block-paragraph\">\u062e\u0628\u064a\u0631 \u0641\u064a \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0645\u0639 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u0641\u064a \u0627\u0644\u062a\u0639\u0644\u0651\u0645\u060c \u0648\u0645\u062f\u0631\u0651\u0628 \u0645\u0633\u062a\u0642\u0644 \u0641\u064a \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644<\/p>\n\n\n<p class=\"cxm-v6-body wp-block-paragraph\">\u0628\u062f\u0623 \u0645\u0633\u064a\u0631\u062a\u0647 \u0642\u0628\u0644 \u0646\u062d\u0648 20 \u0639\u0627\u0645\u064b\u0627 \u0628\u062a\u062f\u0631\u064a\u0628 \u0632\u0645\u0644\u0627\u0626\u0647 \u0641\u064a \u062e\u062f\u0645\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621. \u0648\u0627\u0644\u064a\u0648\u0645 \u0647\u0648 \u0645\u0633\u062a\u0634\u0627\u0631 \u0648\u0645\u062f\u0631\u0651\u0628 \u0645\u0633\u062a\u0642\u0644 \u0641\u064a \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644\u060c \u0648\u0645\u0635\u0645\u0651\u0645 \u0628\u0631\u0646\u0627\u0645\u062c Interaction by Design. \u0648\u064a\u0639\u0644\u0651\u0645 \u0627\u0644\u0645\u062d\u0627\u062f\u062b\u0629 \u0646\u0641\u0633\u0647\u0627: \u0643\u064a\u0641 \u062a\u0628\u062f\u0648 \u0627\u0644\u0645\u062d\u0627\u062f\u062b\u0629 \u0627\u0644\u0645\u0645\u062a\u0627\u0632\u0629\u060c \u0648\u0643\u064a\u0641 \u064a\u0648\u062c\u0651\u0647 \u0642\u0627\u062f\u0629 \u0627\u0644\u0641\u0631\u0642 \u0645\u0648\u0638\u0641\u064a\u0647\u0645 \u0646\u062d\u0648\u0647\u0627 \u0643\u0644 \u064a\u0648\u0645.<\/p>\n\n\n<p class=\"cxm-tag cxm-tag-line cxm-ibd-lang\">\u0628\u0627\u0644\u0644\u063a\u0629 \u0627\u0644\u0625\u0646\u062c\u0644\u064a\u0632\u064a\u0629<\/p><p class=\"cxm-link-arrow wp-block-paragraph\"><a href=\"\/course\/interaction-by-design\/\" hreflang=\"en\">\u062a\u0639\u0631\u0651\u0641\u0648\u0627 \u0639\u0644\u0649 Interaction by Design<\/a><\/p>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/section>\n\n\n<section id=\"faq\" class=\"wp-block-group alignfull cxm-section cxm-v5-page-faq has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n\n<div class=\"wp-block-group cxm-wrap cxm-narrow is-layout-flow wp-block-group-is-layout-flow\">\n\n<p class=\"cxm-kicker wp-block-paragraph\">\u0623\u0633\u0626\u0644\u0629<\/p>\n\n\n<h2 class=\"wp-block-heading\">\u0627\u0644\u0623\u0633\u0626\u0644\u0629 \u0627\u0644\u0634\u0627\u0626\u0639\u0629<\/h2>\n\n\n<div class=\"wp-block-group cxm-faq is-layout-flow wp-block-group-is-layout-flow\">\n\n<details class=\"wp-block-details is-layout-flow wp-block-details-is-layout-flow\"><summary>\u0645\u0646 \u064a\u062f\u0631\u0651\u0633 \u0627\u0644\u062f\u0648\u0631\u0627\u062a\u061f<\/summary>\n\n<p class=\"wp-block-paragraph\">\u0645\u0645\u0627\u0631\u0633\u0648\u0646 \u0645\u0627 \u0632\u0627\u0644\u0648\u0627 \u0641\u064a \u0627\u0644\u0645\u064a\u062f\u0627\u0646. \u0635\u0645\u0651\u0645 \u0645\u064a\u0634\u064a\u0644 \u0633\u062a\u064a\u0641\u0646\u0632\u060c \u0645\u0624\u0633\u0633\u0646\u0627 \u0648\u0645\u062f\u064a\u0631 \u0627\u0644\u0645\u0646\u0627\u0647\u062c\u060c \u062f\u0648\u0631\u0627\u062a CXM Foundations \u0648CXM Professional \u0648Customer Journey Specialist. \u0648\u0635\u0645\u0651\u0645 \u0631\u0627\u0633\u0645\u0648\u0633 \u0647\u0648\u0644\u0646\u062f\u060c \u0627\u0644\u0645\u0624\u0644\u0641 \u0648\u0645\u0628\u062a\u0643\u0631 \u0646\u0645\u0648\u0630\u062c Bowtie of Personalization\u060c \u062f\u0648\u0631\u0629 The Personalization Playbook. \u0648\u0635\u0645\u0651\u0645 \u0622\u0644\u0627\u0646 \u062a\u064a\u0633\u060c \u0627\u0644\u0645\u0624\u0644\u0641 \u0648\u0645\u0647\u0646\u062f\u0633 \u0627\u0644\u062a\u062d\u0648\u0651\u0644 \u0646\u062d\u0648 \u0627\u0644\u0639\u0645\u064a\u0644\u060c \u062f\u0648\u0631\u0629 Monetizing The Experience. \u0648\u0635\u0645\u0651\u0645 \u062f\u064a\u0645\u064a\u062a\u0631\u064a \u062c\u0627\u0645\u0628\u064a\u0647 \u0628\u0631\u0646\u0627\u0645\u062c Interaction by Design \u0644\u0641\u0631\u0642 \u0627\u0644\u062e\u0637\u0648\u0637 \u0627\u0644\u0623\u0645\u0627\u0645\u064a\u0629. \u0648\u0641\u064a \u0627\u0644\u0633\u0639\u0648\u062f\u064a\u0629\u060c \u064a\u0642\u0648\u062f \u0648\u0644\u064a\u062f \u0627\u0644\u062d\u0645\u062f\u0627\u0646\u060c \u0634\u0631\u064a\u0643\u0646\u0627 \u0627\u0644\u062a\u062f\u0631\u064a\u0628\u064a \u0627\u0644\u0645\u0639\u062a\u0645\u062f\u060c \u0627\u0644\u062c\u0644\u0633\u0627\u062a \u0627\u0644\u062d\u0636\u0648\u0631\u064a\u0629.<\/p>\n\n<\/details>\n\n\n<details class=\"wp-block-details is-layout-flow wp-block-details-is-layout-flow\"><summary>\u0647\u0644 \u064a\u0645\u0643\u0646\u0646\u0627 \u062d\u062c\u0632 \u062a\u062f\u0631\u064a\u0628 \u062e\u0627\u0635 \u0644\u0641\u0631\u064a\u0642\u0646\u0627\u061f<\/summary>\n\n<p class=\"wp-block-paragraph\">\u0646\u0639\u0645. \u0627\u0644\u062a\u062f\u0631\u064a\u0628 \u0627\u0644\u062e\u0627\u0635 \u0644\u0644\u0641\u0631\u0642 \u0647\u0648 \u062a\u062f\u0631\u064a\u0628 \u062d\u0636\u0648\u0631\u064a \u0644\u0641\u0631\u064a\u0642\u0643\u0645 \u0648\u062d\u062f\u0647\u060c \u0641\u064a \u0627\u0644\u0645\u0648\u0627\u0639\u064a\u062f \u0627\u0644\u062a\u064a \u062a\u0646\u0627\u0633\u0628\u0643\u0645: CXM Professional\u060c \u0623\u0648 \u0625\u062d\u062f\u0649 \u062f\u0648\u0631\u0627\u062a CXM Skills \u0645\u062b\u0644 \u0631\u0633\u0645 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0623\u0648 \u0627\u0644\u062a\u062e\u0635\u064a\u0635\u060c \u0623\u0648 \u0628\u0631\u0646\u0627\u0645\u062c \u0646\u0628\u0646\u064a\u0647 \u0644\u0643\u0645. \u0646\u0639\u0645\u0644 \u0639\u0644\u0649 \u062d\u0627\u0644\u0627\u062a\u0643\u0645 \u0627\u0644\u0641\u0639\u0644\u064a\u0629\u060c \u0641\u064a\u062a\u062f\u0631\u0651\u0628 \u0627\u0644\u0641\u0631\u064a\u0642 \u0639\u0644\u0649 \u0639\u0645\u0644\u0627\u0626\u0647 \u0647\u0648.<\/p>\n\n<\/details>\n\n<\/div>\n\n<\/div>\n\n<\/section>\n\n\n<section class=\"wp-block-group alignfull cxm-v6 cxm-v6-closing has-navy-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n\n<div class=\"wp-block-group alignwide cxm-wrap is-layout-flow wp-block-group-is-layout-flow\">\n\n<div class=\"wp-block-group cxm-v6-head cxm-v6-head-center is-layout-flow wp-block-group-is-layout-flow\">\n\n<h2 class=\"wp-block-heading\">\u0647\u0644 \u0623\u0646\u062a \u0645\u0633\u062a\u0639\u062f \u0644\u0628\u0646\u0627\u0621 \u0639\u0627\u062f\u0627\u062a \u062a\u062a\u0645\u062d\u0648\u0631 \u062d\u0648\u0644 \u0627\u0644\u0639\u0645\u064a\u0644 \u0648\u062a\u062f\u0648\u0645\u061f<\/h2>\n\n\n<p class=\"cxm-v6-intro wp-block-paragraph\">\u0627\u0628\u062f\u0623 \u0627\u0644\u064a\u0648\u0645 \u0628\u0627\u0644\u062a\u0639\u0644\u0651\u0645 \u0627\u0644\u0630\u0627\u062a\u064a\u060c \u0623\u0648 \u0627\u062d\u062c\u0632 \u0645\u0643\u0627\u0644\u0645\u0629 \u0644\u0646\u062e\u062a\u0627\u0631 \u0645\u0639\u0643 \u0627\u0644\u0645\u0633\u062a\u0648\u0649 \u0648\u0637\u0631\u064a\u0642\u0629 \u0627\u0644\u062a\u0642\u062f\u064a\u0645 \u0627\u0644\u0645\u0646\u0627\u0633\u0628\u064a\u0646 \u0644\u0645\u0624\u0633\u0633\u062a\u0643.<\/p>\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n\n<div class=\"wp-block-button cxm-v6-btn-gold\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/ar-sa\/courses\/\">\u062a\u0635\u0641\u0651\u062d \u062f\u0648\u0631\u0627\u062a\u0646\u0627<\/a><\/div>\n\n\n<div class=\"wp-block-button cxm-v6-btn-ghost\"><a class=\"wp-block-button__link wp-element-button\" href=\"\/contact\/\">\u0627\u062d\u062c\u0632 \u0645\u0643\u0627\u0644\u0645\u0629<\/a><\/div>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/section>\n\n","protected":false},"excerpt":{"rendered":"<p>\u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 \u0645\u062f\u0631\u0628\u0648\u0646\u0627 \u0645\u062f\u0631\u0628\u0648 CXM Academy \u062a\u0639\u0644\u0651\u0645 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0628\u0639\u064a\u062f\u064b\u0627 \u0639\u0646 \u0627\u0644\u062d\u0634\u0648 \u0643\u0644 \u0645\u062f\u0631\u0651\u0628 \u0641\u064a CXM Academy \u064a\u0639\u0631\u0641 \u0627\u0644\u0648\u0627\u0642\u0639 \u0627\u0644\u062a\u0634\u063a\u064a\u0644\u064a \u0644\u062a\u062e\u0635\u0635\u0647 \u0645\u0646 \u0627\u0644\u062f\u0627\u062e\u0644. \u0641\u0647\u0648 \u0644\u0627 \u064a\u0639\u0644\u0651\u0645 \u0645\u0627 \u064a\u064f\u0641\u062a\u0631\u0636 \u0623\u0646 \u064a\u0646\u062c\u062d\u060c \u0628\u0644 \u064a\u0639\u0644\u0651\u0645 \u0645\u0627 \u0646\u062c\u062d \u0639\u0644\u0649 \u064a\u062f\u064a\u0647 \u0641\u064a \u0645\u0624\u0633\u0633\u0627\u062a \u062d\u0642\u064a\u0642\u064a\u0629. \u0643\u064a\u0641 \u064a\u062f\u0631\u0651\u0633 \u0645\u062f\u0631\u0628\u0648\u0646\u0627 \u0647\u0643\u0630\u0627 \u064a\u0628\u062f\u0648 \u0627\u0644\u062a\u0639\u0644\u0651\u0645 \u0641\u064a CXM Academy 01 \u0645\u0645\u0627\u0631\u0633\u0648\u0646\u060c \u0644\u0627 \u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0648\u0646 \u0645\u0627\u0631\u0633 \u0643\u0644 \u0645\u062f\u0631\u0651\u0628 \u0641\u064a [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-wide","meta":{"cxm_tkey":"faculty","footnotes":""},"class_list":["post-144","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.cxm.academy\/ar-sa\/wp-json\/wp\/v2\/pages\/144","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.cxm.academy\/ar-sa\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.cxm.academy\/ar-sa\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.cxm.academy\/ar-sa\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cxm.academy\/ar-sa\/wp-json\/wp\/v2\/comments?post=144"}],"version-history":[{"count":0,"href":"https:\/\/www.cxm.academy\/ar-sa\/wp-json\/wp\/v2\/pages\/144\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.cxm.academy\/ar-sa\/wp-json\/wp\/v2\/media?parent=144"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}